Biotechnology might contribute to solving food safety and security challenges. However, gene technology has been under public scrutiny, linked to the framing of the media and public discourse. The study aims to investigate people’s perceptions and acceptance of food biotechnology with focus on transgenic genetic modification versus genome editing. An online experiment was conducted with participants from the United Kingdom and Switzerland. The participants were presented with the topic of food biotechnology and more specifically with experimentally varied vignettes on transgenic (...) and genetic modification and genome editing. The results suggest that participants from both countries express higher levels of acceptance for genome editing compared to transgenic genetic modification. The general and personal acceptance of these technologies depend largely on whether the participants believe the application is beneficial, how they perceive scientific uncertainty, and the country they reside in. Our findings suggest that future communication about gene technology should focus more on discussing trade-offs between using an agricultural technologies and tangible and relevant benefits, instead of a unidimensional focus on risk and safety. (shrink)

The aim of this study is to analyze the reasons behind users’ selection of news results on the news aggregator website, Google News, and the role that news factors play in this selection. We assume that user’s cognitive elaboration of users influences their news selection. In this study, a multi-method approach is used to obtain a complete picture of the users’ news selection reasoning: an open survey, a closed survey, and a content analysis of screen recording data. The results were (...) determined from online news selection of 90 news results from 47 users on Google News. Different news values could be identified as relevant for selection: time-referenced news factors and news factors of social significance were shown to be more important than the news factors of deviance. News cues (presence of a picture, position of a news result, source) were identified as selection reasons regardless of the level of cognitive elaboration during the online browsing process. (shrink)

Previous studies have emphasized a person’s biological sex as a factor which influences online search behavior. This study aims to investigate how people search online for political information and if gendered online search exists. We examined online search behavior via eye tracking while the participants searched for information about political party positions on the Internet. A content analysis of the eye tracking data followed and was evaluated with a special focus on the role of biological sex and social gender, and (...) the relationship of both factors with other variables, such as self-reported prior political knowledge, political interest, and Internet skills. The results accord with previous studies in that the sex influences the online search process. However, this relationship was partially mediated by self-reported political interest and prior knowledge. This outcome calls for a more critical use of the sex variable in reference to political online search behavior, and the inclusion of sex and gender related variables. (shrink)